Platform Strategies 2018, organized by Silverchair, is the only industry meeting exclusively devoted to strategic thinking around the core technology platforms used to create, market, and deliver research and reference content to global audiences. As the needs around these platforms expand and change in a dynamic environment, it is vital for business and technical leaders from organizations large and small to convene and examine strategic considerations. Get the pulse of what is happening in the platform space by closely interacting with experts and peers at Platform Strategies 2018.
Sessions for this FREE event will be held from 1 – 5pm on Wednesday, September 26th and from 9am – 5pm on Thursday, September 27th. Breakfast and lunch will be provided on Thursday, and cocktail receptions will follow both days.
The full schedule and agenda will follow in Summer 2018, featuring the highlights listed below. If you would like to be notified of updates, please either register now or email firstname.lastname@example.org to be added to our mailing list.
What are the primary challenges and concerns of a CTO for a scholarly publishing organization in the current era? What issues consume the majority of that executive’s attention? How do these technical leaders manage increasing ecosystem complexity? Topics that will be covered:
What are the benefits of a unified content delivery platform (as opposed to multiple platforms that purport to specialize in specific product experiences and use cases)? In this session we will review the operational efficiencies and opportunities for product creation, marketing, user management, engagement, and discovery that a unified product delivery platform can enable.
Once you have all of your organization’s content assets consolidated in a modern services-oriented platform, what are the new things you can do? Silverchair will provide a live, real-time demonstration of how new products can be created and launched in minutes. Watch as we collect the appropriate assets for a new product launch, organize them into interfaces, and launch them to users in just 20 minutes. This demo will spur ideas to open up new opportunities for targeting individual institutions, companies, and other customers with rapid, focused custom products.
A number of useful advances in scholarly publishing have been delivered by independent, collaborative industry efforts (BITS, CHORUS, COUNTER, Crossref, Funder ID, JATS, Metadata 2020, ORCID, RA21, SUSHI, etc.). What opportunities on the horizon avail themselves of a similar collaborative approach?
How can we leverage our content and data in new ways to accelerate scientific discovery and develop new revenues? What is the potential value of enabling text and data mining (TDM) across our content assets? Learn about TDM techniques and how to best empower this new consumption model on your content delivery platform.
Users of scholarly content have adopted mobile access at a slower rate than users of consumer content, and scholarly publishers focus on the mobile experience as a separate consideration has waned. What are we missing? What are the mobile use cases that create distinctive value for scholarly research and reference users? Learn why truly successful mobile approaches require much more than simply porting full text to smaller viewports via Responsive Web Design; they require re-envisioning the purpose and function of mobile access from a user-centric perspective.
Marketing technology has seen major changes and advancements over recent years. What are the current options for societies and publishers when it comes to marketing automation tools, plugins, apps, and platforms in the research market?
What is the state of the art in web-scale discovery of scholarly and academic resources? These key leaders in aggregated search will share critical insights about the technical landscape of web discovery, to help you optimize your production outputs for the broadest possible digital visibility.
The fundamentals of publishing – creation, marketing, and delivery of research and reference content to global audiences – accelerates in complexity year after year. As a result, it is ever more difficult for non-commercial organizations to stay competitive (or even viable) in the absence of relevant operating scale. As a small number of very large commercial publishing organizations continue to expand their efficiencies through acquisitions and consolidation, will independent publishers survive? Or are we headed for a future where all publishing operations are managed exclusively by large commercial organizations?