We'll hear a case study from our customers at De Gruyter Brill, then our team will present tactics and frameworks that have proven effective for our customers, share data-driven insights from real implementations, and dig into how AuthorConnect can help you build more direct relationships with authors — communicating policies, reinforcing quality standards, and reaching authors straight in their inboxes at a moment when that direct channel matters more than ever. As AI-generated content continues to reshape the publishing landscape, publisher outreach that connects meaningfully with authors is becoming a strategic advantage, not just a nice-to-have.
Whether you're planning a Q4 push or rethinking your broader approach to author and reader engagement, this session is designed to give you practical tools you can put to work immediately.